IN PRACTICE

Systems change when people do…

A look at how participatory, equity-centered work plays out in the field and the outcomes it produces when the people closest to the problem are trusted to help solve it.

Case Study: Turning Around a Struggling Direct-Sales Franchise
Case Study Amitai Gross Case Study Amitai Gross

Case Study: Turning Around a Struggling Direct-Sales Franchise

Two years into operation, this direct-sales franchise had built early momentum - then spent the following year in decline. Sales volume was falling steadily, turnover was high, and the sales force was demoralized. The franchise owner brought in outside help to rebuild the recruitment pipeline, but the deeper issues ran through training, management structure, and how the organization treated the people doing the work.

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